The ultimate guide to promoting yourself as an author or public speaker
As an author or public speaker, it can be incredibly challenging to promote your own work in a way that gets you more publicity and helps to get your message out into the world. Promoting yourself and your ideas can seem like a daunting task at first, but by spending only a few hours a week it is possible to create a multifaceted publicity campaign that you can run from your own home computer.
The quickest and easiest way to get your work into the public eye is to create a social media page that is not affiliated with your personal social media accounts, and reflects your business or creative persona. Create social media accounts on a number of sites and update each of them as little as once a week, or as often as once a day, to achieve the best results. If you aren’t savvy when it comes to social media, there are a number of blogs and wikis that can assist with creating appropriate content that helps to spread the word about your book or public speaking campaign. Some good rules to remember: limit the personal information that you post, unless it is directly relevant to your work, and make sure that you update your pages with any events or special promotions, to be sure that your followers have enough information to support your work. If you would prefer to have someone assist you, feel free to get more information here.