Authors, Are You Using These 7 Book Marketing Tips To Sell Your Book?

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Authors, You Should Use These Tips To Help Market Your New Book.

As a writer, the process of writing your novel can feel like the most difficult and stressful period, especially with all of the editing and rewrites that will be necessary. However, writing the story is actually easy compared to marketing your new book. Here are a few book marketing tips to help promote your book to commercial success:

1. Shout about it

A book isn’t going to promote itself; it might be amazing, but it’s not that smart. For your book to really sell, you need to tell people about it. Tell everyone who will listen: your friends, family and anyone that you come in contact with. Be proud of your work, and feel confident to big it up.

2. Utilize the Internet

The Internet has become an incredibly powerful tool to pinpoint and approach your target audience quickly through websites, forums, video and social media. In the real world, you need to chase potential readers, but the Internet draws them all together from right across the globe.

3. Create a solid platform

Think about creating a brand that truly represents your book. This will help you to create a solid platform to advertise it, and create a loud ruckus around it. Blog about your story, write guest posts on other blogs, create press releases, advertise it on Twitter and Facebook and don’t forget to include links to it when you comment on other blogs.

4. Reach out

As with any business, communication is the key to success. Don’t be afraid to talk to people especially through social media, such as Twitter. Make friends with people who share your passion for the written word, and you never know, they might be your next customer.

5. Continue to communicate

Once you’ve made a sale, don’t for a minute think that that is your job done. Communication between fans is a crucial part of promotion, because word-of-mouth is another key part of book marketing and promotion. If your fans like you, and find you easy to talk to, they are more likely to talk about you to their friends, encouraging further sales.

6. Research authors

Research some of your favorite writers – especially successful ones – and take inspiration from the way that they conduct themselves, promote their books and interact with fans and other authors.

7. Commitment

Above all else, make an active decision to truly commit time and energy to your novel. Think about how much effort went into writing your book, and put the same amount into marketing it. It will all be worth it, in the end.

If you understand the requirements and commitment necessary to market your new masterpiece and are feeling a bit overwhelmed, then you may need to consult with an Author’s Virtual Assistant. An Author’s VA can help you navigate the process and relieve you of any anxiety you may be experiencing by handling  activities that may not feel natural – such as marketing your book. An Author’s VA will form a partnership with you and market your book to your specific venues and to new venues, while assisting you with virtual book tours, local book signings, speaking engagements, and other marketing efforts to increase your exposure.

Please check out this Book Marketing Ideas You Should Apply Infographic below:

Book Marketing Ideas You Should Apply

Explore more infographics like this one on the web's largest information design community - Visually.

I hope you will find these book marketing tips helpful as you embark on marketing your new book.  I would love to hear your own marketing tips that have worked for you and may be helpful to others.  Please share your experiences in the comments section below.

Until next time,



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About TheVideoVA

As a Video Virtual Assistant Edie Clarke helps Authors, Coaches, Speakers, Trainers and Real Estate Agents improve their online marketing presence through social media and video marketing services.

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